SEO, AEO & GEO
We are looking for a results-driven SEO Specialist who understands modern search visibility, including traditional SEO, Answer Engine Optimization (AEO), and Generative Engine Optimization (GEO) .
Search behavior is evolving rapidly. Users now find answers through:
- Google search results
- Featured snippets and answer boxes
- AI-powered tools such as ChatGPT, Gemini, Perplexity, and Google AI Overview
This role requires someone who can optimize websites not only for search engines, but also for AI-driven discovery and answer engines.
You will work closely with our marketing and content teams to increase organic visibility, AI citations, and search authority.
KEY RESPONSIBILITIES
Search Engine Optimization (SEO)
- Conduct technical SEO audits
- Perform keyword research and search intent analysis
- Optimize meta titles, descriptions, headings, and internal links
- Improve website architecture and crawlability
- Monitor Core Web Vitals and technical SEO performance
- Build topic clusters and pillar content strategies
- Implement structured data (schema markup)
Answer Engine Optimization (AEO)
- Identify question-based search queries
- Create FAQ and structured answer content
- Optimize content for featured snippets and answer boxes
- Structure pages using clear semantic headings
- Implement FAQ schema and structured data
- Optimize content for voice search and conversational queries
Generative Engine Optimization (GEO)
- Optimize websites for AI search engines and generative search
- Build entity authority and knowledge graph signals
- Develop AI-friendly structured content
- Monitor brand visibility in AI-generated answers
- Create authoritative content sources that AI can cite
- Optimize semantic keyword clusters and topical authority
Local SEO
- Optimize Google Business Profiles
- Maintain NAP consistency across directories
- Implement local landing pages
- Manage local citations and review strategies
Content & Authority Building
- Collaborate with writers to create SEO-optimized content
- Develop pillar pages and long-form guides
- Support link building and digital PR campaigns
- Identify opportunities for industry authority mentions
REQUIREMENTS
- Bachelor’s degree in IT, business marketing, or equivalent
- Minimum 2+ years of experience in SEO
- Strong understanding of technical SEO, On-page optimization, Keyword research, SEO tools, and analytics
- Experience with: Google Search Console, Google Analytics (GA4), Ahrefs / SEMrush / Screaming Frog
- Basic understanding of: Schema markup, Knowledge graphs, AI platforms
- Good command of English for communications between the team and external stakeholders
PLUS POINTS:
- Can work independently while being a strong team player
- Highly adaptable and performs well under pressure
- Works efficiently but is always open to learning
- Detail-oriented, organized, and manages time well
- Has good communication and interpersonal skills